How to Promote Your Website on Google / Market Your Website (15 Ways)

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Creating a website is not your last step. If your website doesn’t get traffic, all the effort and money to build it will go to waste.

It has been revealed from a survey that about 95% of blogs leave blogging within a few months and do something new. By analyzing properly, it was found that there is no such readership. And as we know that bringing readers to any blog is not that easy. It takes patience for this.

That’s why Blog Promotion is a very important thing for any blog. Because people get to know about you only with good promotion. One thing to note here is that not only promotion is everything, but you have to promote your blog in the right target audience, otherwise nothing will come to your hands as before.

So once you have built your website, the next step is to get more traffic to it. But website promotion is expensive and not everyone has the budget to advertise their website.

But don’t worry… This article will explain some of the best ways to promote your website and bring visitors to your website.

How to Promote Your Website

Website promotion increases awareness about your website. In addition, Google uses social signals as a ranking factor. Below I have shown you free ways by which you can promote your business.

Guest Blogging

Guest blogging is one of the best ideas for website promotion where a person writes and publishes blog posts for other blogs to promote his business.

Along with website marketing, it also enhances your backlink profile and builds connections with other users.

But, you should guest posting your content in the right place (related to your niche) blog or website where people are interested in your content. If you post outside your niche, you will not get any quality traffic.

So, find the best blog related to your niche and for that, you can use Ahrefs’ Content Explorer or SEMrush. Just type a phrase related to your niche. This will show you a list of the most popular websites that have published articles on that topic.

You can export the report. Now you have a list of popular blogs related to your niche. All you have to do is contact the owner of the blog.

After this, while writing content, follow the style and formatting of the blog for which you are posting. If every current post uses too many headers, bold text, and each post has more than 2000 words, do so.

Be Smart in Search Engine Optimization (SEO)

Search Engine Optimization (SEO) helps your website to get top rank in search results and brings continuous traffic to your website.

If your website opens at the top of the search results, the first thing users will click on is your site. Therefore, SEO plays a very important role in increasing organic traffic to your website.

Share your content on reddit

Reddit is a place where you can share stories, images, videos, etc. and discuss any topic. But in Reddit, you have to promote your website smartly.

Otherwise, Redditors can block and ban you. Below is how to promote a website on Reddit:

First, join the subreddit related to your niche. Each subreddit has its own rules. If you do not follow their term & condition then you will be blocked.

To target an audience on Reddit, simply type in Google: site:reddit.com <your niche> -inurl:”comments”

This will show a list of subreddits where you can target the audience.

Submit your link after searching the relevant subreddit. As I have already said that each sub-group has its own rules. So before sharing your link, read their duration and status.

Submit your link after finding the relevant subreddit. Like I already said, each subreddit has its own rules. So before sharing your link, read their term and condition.

Use Quora

Quora is a question-and-answer website where anyone can ask or answer questions.

You can answer questions related to your niche and include your blog link. It generates traffic to your website. But if you submit an answer filled with links, Quora will block you as spam.

Go on Quora and create a good profile that shows that you are a professional. Then search for answers that have a lot of views and followers. Write your answers and show that you know the topic deeply. Don’t forget to use images where possible and link other useful information.

Promote your website on Facebook

Facebook is a great social media platform to promote your brand, business, products and services. There are billions of people using it.

Here is the guide on how to do website marketing on Facebook:

Step 1: Create a Facebook Page

You can allow millions of users to connect and engage on your Facebook page.

You can create a Facebook page for free and provide tons of information about your brand, including a link to your website.

After creating the page, fill in your information and share your content. But it is not enough to drive new traffic to your website. First, you’ll need to reach people on the Facebook page.

Once you have a lot of followers, you can get a lot of traffic from here.

You can run Facebook ads to promote your website. But for this you have to spend money.

Step 2: Post to Facebook Groups

You can also promote your website through Facebook Groups. Find and join groups that are related to your niche.

Each Group has its own rules. If you break their rule, you can be blocked. So, after joining, read the rules. Then share your website link.

Promote Your Business on Twitter

Twitter is also a very good social media platform for website advertising.

When you share your content on Twitter, always use relevant hashtags so that users can see your tweet while searching for the topic.

And keep one thing in mind that the featured image of your post should be good, it increases CTR.

Promote Your Business on LinkedIn

LinkedIn can be the right social platform for website marketing. Create a stunning profile and make connections. Follow people in your niche and read what they share.

Join relevant groups and share your content. Comment smartly on other posts. This increases your brand awareness.

Promote Your Website on Pinterest

Pinterest is a social network that mainly focuses on images, infographics and GIFs.

If you use a lot of images or infographics on your site, then Pinterest can be a good platform for website promotion. Make boards and fill them with pins.

Use Email Marketing

Email marketing is a very good online marketing strategy. You can send emails to 10 people or 10,000 people at once.

Set up an email newsletter subscription box on your website. Then, attract visitors for blog membership and then regularly create good content and send it to your visitors.

Use Google My Business

You can list your business with Google My Business for free. If you run a local business then this can prove to be useful for you where customers can meet you for personal conversations.

This tool allows your business to appear on Google Map search. Make sure your listing includes a link to your website.

Share the post on IndiBlogHub

IndiBlogHub is an Indian blog directory and a great place to promote post publishing. On this you can easily submit your article, just add your link and title and then click on submit button.

Share a post on Scoop.it

Scoop.it is a good platform to share content on various topics. It comes with three pricing plans. Its free version only allows you to submit 50 posts.

Share the post on IndiBlogger

IndiBlogger is a very popular blogging community that helps promote the website. Just join in and share your content. But its verification process takes about 15-20 days. This is the best place to connect with all Indian bloggers.

Use Medium

Medium is an online publishing platform, anyone can publish a story or a blog post. If you are not a top influencer, you can turn to Medium and make connections with your niche.

Always add an image after your title. Post more interesting content regularly.

Bookmark a post on Mix.com

Mix was formerly known as StumbleUpon. This is a very good social bookmarking site which can generate good traffic to your blog. Here you can bookmark your content. Users browse content based on their interests.

GetPocket

getPocket.com is also a very good directory submission website to promote your online content on the Internet. To publish your site’s post in it, only you have to enter the URL of the post and your entire blog-post is automatically added inside it.

How Can I Promote My Blog to Increase Traffic

Publishing more articles

A very basic technique that people often ignore is to continuously post on their blog. This increases the trust of your viewers on you so that they keep visiting your blog continuously.

That’s why you should publish at least 20+ articles of the month.

Publish Longer Content

Research has revealed that Google and other search engines give more preference to articles with longer content because they feel that they will have more and more complete information.

A survey has shown that out of about 10,000 artilces, Google ranked those articles which had more than 2,000 words in the article.

Optimizing Your Blog According to Search Engines

We should make our blogs search engine friendly so that it is easy to get more organic traffic.

Commenting on other blogs

You should look for such highly authoritative blogs that belong to your niche. Here you should interact with such blogs so that they feel that you are a genuine follower of their blog.

With this you can get good traffic. And if you write well, then you can send invitations to other blogs also for guest post.

Give space to other bloggers in your articles and ask them to share

There are many bloggers who use this technique. They mention other famous bloggers in their articles and after that they contact those bloggers to share their articles so that people can read about them, in such a situation both are beneficial. Due to this both get good traffic.

Do a Case Study of Influencers and Ask Them to Share

Find influencers in your niche and prepare a case study on them and motivate them to share it. With this, many people will know about your blog and will also read your other articles, which will increase your traffic.

Interview other famous bloggers and Popular Forums Owner

First of all find out about such big forums and bloggers and try to contact their owners. And if possible, request for taking their interview.

You Can Cross-Promotion With Other Bloggers

You can find bloggers who are related to your niche so that you can also get the same targeted traffic. With this you can cross-promote with each other. With this, your audience will also get to read something new.

Complete information about Blog Promotion to increase traffic

I sincerely hope that I have given you complete information about how to do blog promotion to increase traffic and I hope you people have understood about blog promotion.

Conclusion

There are many ways to promote a website, but you have to find out which strategy is ultimately most effective for you.

In addition, it is important to test new strategies so that you are not left behind.

What is your opinion on this post? How do you promote your website? Did I miss any strategy in this guide? Tell me in the comment below.

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