What is Rich Snippet for SEO and How to Add It in Blog?

What is Rich Snippet, Rich Snippet, How to add Rich Snippet, rich snippets seo, rich snippet schema, rich snippet example

I have told in this article that what is Rich Snippet, why it is important, how many types of Rich Snippet are there, how to add it, Guidelines of Rich Snippet, difference between Rich Snippet and Rich Result etc. Information in detail. has been given.

Have you ever seen some extra information on additional data display in Google’s search result? If yes, then have you ever thought that from where this extra information is taken and what is the benefit of this website? No, then you must know about this because many bloggers lag behind their competitors due to not knowing what is Rich Snippet and how to add it.

If you read this article of mine by understanding it well, then you can easily add Rich Snippet to your website by following its process. Due to which there is a traffic increase on your website and the ranking of the website in the search engine increases. So let me tell you about Rich Snippet .

What is Rich Snippet?

Rich Snippet, when Google shows a search result when its user searches for a keyword, then Rich Snippet is also included in that search result. Rich Snippet are such search results in which apart from URL, Meta Description and Title, some extra information is also given. Rich Snippet Search Results are very attractive in appearance, due to which good traffic comes and CTR also increases.

Why is Rich Snippet necessary?

When you know what is Rich Snippet, do you know why Rich Snippet is necessary? If you don’t know, don’t worry, let me tell you.

The search results that Google shows, the data of most search results is shown in 3 parts. For example: Title Tag, URL and Meta Description Apart from this, no other information is given, this type of search result is called Simple Snippet.

But if we talk about Search Results with Rich Snippet, then you get to see some extra information along with Title Tag, URL and Meta Description here. For example: You will see the image in it, you get to see the reviews and ratings. Due to which visitors start trusting more on the website with Rich Snippet and also visit websites after seeing visitors rating and reviews.

Web Pages with Rich Snippet rank high on Search Engine and traffic also comes more on them and CTR is also increased. So now you must have understood why Rich Snippet is necessary, now I will tell you the types of Rich Snippet.

Types of Rich Snippet Example

After knowing this What is Rich Snippet, you should also know its types. Because when you will identify the types of Rich Snippet, then only you can make Rich Snippet by preparing this type of post. Here I am telling you some types of Rich snippet. which are as follows;

Reviews Rich Snippet Example

Star rating is shown in this which is up to 5 stars. When the user gets the correct information or they are satisfied with the service of that website, then they give a review.

Reviews Rich Snippet

Product Rich Snippet Example

In this, information is given about a specific product and its price is told.

example-of-a-product-rich-snippet

Music Rich Snippet Example

In this, music information is provided to Google such as; Composer, Lyricist, Release Date and Genre etc.

Music Rich Snippet

Recipe Rich Snippet Example

This is a Structure Data that is specially for Recipes only. This Recipe Markup contains information about your Dish like; Image of the dish, time taken to prepare the dish and reviews etc.

Recipe Rich Snippet

Organization Rich Snippet Example

In this, information about the organization is given to google such as; Business Logo, Address, Customer Service and Contact etc.

organization rich snippet example

Top Stories Rich Snippet Example

It only applies to the websites which are Google News Approved and then shows the trending news of those websites in the Top Stories Box. Due to which the chances of ranking increase.

Top Stories rich snippet example

Videos Rich Snippet Example

Search engines cannot see the videos used in the content. That’s why Search Engines are explained by giving information about videos through video markup.

Top Stories rich snippet example

Events Rich Snippet Example

In this type of Rich Snippet, information about Date, Time and Location etc. is given.

Events rich snippet example

Rich Snippet’s Guidelines

When you have come to know that what is Rich Snippet and you want to add it to your website, then first of all it is very important for you to be aware of its guidelines. These guidelines apply to all types of structure data. By following these guidelines, Structure Data is included in Google’s Search Results. If a website does not follow these guidelines, then it is not able to give better experience to the user, due to which its ranking is down by the search engine. Because this type of website is included in black hat SEO.

Rich Snippet depends on the niche of your website. When you add Rich Snippet then you have to follow these guidelines. which are as follows;

Technical Guideline

You can follow Technical Guidelines by using Rich Result Test and URL Inspection Tool and they mostly find Technical Errors.

  • For Rich Results, you can markup any pages of your website using any one of these 3 Supported Formats. These 3 formats like; There are JSON-LD, Microdata and RDFa.
  • Do not block your Structure Data Pages in Googlebot using Robots.txt, noindex tag and any other Access Control Method.

Quality Guideline

These guidelines are not easily testable using Automatic Tools. Due to a quality guideline, correct structure data can be prevented from showing as Rich Result in Google Search or it can also be marked as Spam.

  • Provide Original Content, which you or your users have generated. It should also be remembered here that do not markup such content which includes illegal activities.
  • Which is your Structure Data, it should be the correct representation of Page Content.
  • Follow all the additional guidelines mentioned in the document for your specific rich result type.
  • The URLs of all types of images should be such that they can be crawled and indexed. If this is not the case, then the search engine cannot show them on the search result pages.

How to add Rich Snippet?

If you want to add Rich Snippet to your website. So you can install any SEO Plugin, you will find many SEO Plugin on the Internet, Rank Math, Yoast etc. Out of which you can install any plugin. I will tell you about Rank Math SEO Plugin here, that how you can add Rich Snippet by using Rank Math Plugin. This process is as follows;

First of all, go to your WordPress Dashboard and click on the Plugins option. Then click on Add New Plugin, then a page will open here and you will get to see the Search Bar in this page. In this search bar, you search and install Rank Math Plugin.

When you activate this plugin after it is installed, then you have to setup it, you can setup it according to your own.

After setup, you will come to the Dashboard of Rank Math Plugin. Here you will get to see the option of Schema (Structured Data), click on it.

click-to-structure-data

Then a page will open in front of you, here below you will get to see Schema Type Option. You select the Schema according to your website in it and click on Save Changes.

select-schema-type

After doing this process, Google analyzes the web pages of your website and shows Rich Snippet in Search Results according to the information and structure data given in it.

Difference between Rich Snippet and Rich Result

Did you know what Rich Snippet did, but do you consider Rich Snippet and Rich Result the same thing? Not that these two are very different from each other. Let me tell you the difference between Rich Snippet and Rich Result here, which you will understand easily by reading it. This difference is as follows.

Rich Snippet

  • For Rich Snippet, information is given to the Search Engine by the Website Owner. Then Search Engine shows Rich Snippet.
  • When a visitor clicks on the link of Rich Snippet, he visits that website directly. Whose Rich Snippet.
  • When Reviews, Product, Organization, Recipe, Top Stories etc. on Search Engine. The results that come after doing these types of searches are Rich Snippet.

Rich Result

  • Search Engine itself shows Rich Result in Search Result.
  • But when a visitor clicks on Rich Result then he does not visit the direct website. On clicking the link, that visitor first visits the next page of Google, then applies from there and visits the website.
  • Rich result comes when search engine related to job and location etc. are done.

Conclusion:

If you have read this article of mine then you must have understood it. That’s how important Rich Snippet is to get ahead of its competitors in this online business world. So what did you do for Rich Snippet? It is very important to have complete information about it.

Your website has many benefits with Rich Snippet like; Seeing Star Rating and Reviews, the trust of visitors on your website increases, which leads to Traffic Increase. When the traffic increases, the ranking of the website will improve as well as the CTR also increases.

FAQ: What is Rich Snippet

When I was researching on the Internet what is Rich Snippet? Rich Snippet Kya Hota Hai? So at that time I saw that people had many questions related to this. Out of which I will try to answer some of the important questions in this article. which are as follows;

Q.1 Does Rich Snippet come automatically?

Ans. No, Rich Snippet doesn’t come on its own. To bring it on the website, you have to use an SEO Plugin and add Rich Snippet. Then google analyzes the web pages of your website and starts showing Rich Snippet in search results according to the information. So now you must have understood that Rich Snippet does not come automatically.

Q.2 Does the use of Rich Snippet increase traffic?

Ans. Yes, it is absolutely true that using Rich Snippet increases traffic on the website because visitors visit such a website by looking at reviews and ratings because Rich Snippet looks attractive. Along with traffic, CTR and website ranking also improve.

Q.3 What happens if you do the wrong Rich Snippet?

Ans. If a website uses Rich Snippet incorrectly, then the ranking of that website is reduced by the search engine in the search results. Because she does not follow the guidelines of Rich Snippet. That’s why it is included in Black Hat Seo Technique.

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