What is Black Hat SEO, What is Black Hat SEO techniques, Black Hat SEO meaning, Black Hat SEO techniques, Black Hat SEO strategies, Black Hat SEO example, Black Hat SEO in Digital Marketing
When new bloggers read about what is SEO, then the term black hat seo comes in front of them, what is black hat seo and is it right for our website or not! Such questions must have come in your mind. In today’s post, we are going to tell you about it in very simple words.
You must have heard the name of Black Hat SEO, do you know what is Black Hat SEO? What is Black Hat SEO? If you do not know, then it does not matter, you will understand Black Hat SEO very well by reading this article.
But now the search engines have also become very smart, if the search engine comes to know about a website that is trying to rank high on the Search Engine Result Pages (SERPs) by using the techniques of Black Hat SEO, then the search engine will find that Can penalize the website and down its ranking.
If you want to do Black Hat SEO of your website, then this article is going to be helpful for you. In this article, 20 Easy Ways to do Black Hat SEO have been told.
Here below I have prepared a Detail Guide, after reading which if you follow, then you can easily do Black Hat SEO of your website.
A research has shown that earlier many website owners used the techniques of Black Hat SEO to rank their website at the top in Search Engine Result Pages (SERPs), which was against the rules of Search Engines.
In our previous post, we told about what is white hat seo and how to use it. Today we are going to give you complete information about black hat seo. And also know how to do black hat seo.
What is Black Hat SEO
Black Hat SEO is an SEO Technique whose purpose is to rank the website high on Search Engine Result Pages (SERPs) but this SEO does not follow the rules of Search Engine, by using wrong way, only keeping in mind the bots of Google. Keeping is done.
So that traffic can come to the website and ranking will increase. This is called Black Hat SEO. By doing Black Hat SEO, a website is able to rank on Search Engine Result Pages (SERPs) for some time only and as soon as Google’s bots come to know, then such websites can also be fined.
If you are a beginner then you should have complete knowledge about it so that you can avoid making such mistake and improve your website in search engine by doing SEO properly.
Advantages and Disadvantages of Black Hat SEO
| Pros. | Cons. |
| By doing Black Hat SEO, you can bring more traffic to the website. | User Experience is bad due to this technique and visitors do not like to visit such website again. |
| Using this, the website ranks high on Search Engine Result Pages (SERPs). | Black Hat SEO uses wrong techniques to rank on the search engine, so the search engine can also rank down such websites. |
| Using this, we can take money from other websites and give them backlinks. | If there is more internal linking in the blog post, then the search engine does not like such websites and can rank down. |
| Through these techniques, a new website can be ranked on the search engine very quickly. | If the search engine comes to know about these techniques, then the search engine can penalize such a website. |
| The result of Black Hat SEO is quicker than White Hat SEO . | Techniques of Black Hat SEO are illegal. |
| Black Hat SEO Techniques focuses on the ranking of the website by ignoring the rules of the search engine. | These techniques violate the rules of search engines. |
| Black Hat SEO is cheaper than White Hat SEO. | All the techniques of Black Hat SEO can get your website suspended from Search Engine Result Pages (SERPs). |
| Visitors can be taken to a particular page using Redirect. | Invisible text is against the search engine’s algorithm, whose wrong result is not good for your website. |
| Black Hat SEO gives faster and better results in less time. | When copy pasted from one website to another, there may be a loss in the rating of Search Engine Result pages of that website. |
How To Do Black Hat SEO – The Easy Way
When you have come to know that what is Black Hat SEO? So now the question arises that how is Black Hat SEO done?
To do this, I have told 20 easy ways here, by reading which you can do Black Hat SEO of your website. which are as follows;
1. Cloaking
Cloaking is a technique of Black Hat SEO by which two versions of the pages of a website are made, when a visitor visits the website, the visitor is redirected to one page and the search engine crawler is shown the second page. .
These two pages are very different from each other, this process is called Cloaking, it is used to rank the website on Search Engine Result Pages (SERPs). But if Google comes to know about Cloaking, then it can also penalize such a website.
2. Keyword Stuffing
If keywords are being used more than the limit in the content, then it is called Keyword Stuffing. In any content, the use of Focus Keyword is 0.5% and the use of Related Keyword is only 0.2% is considered correct.
If it is used more than this, then it is included in Black Hat Technique. The website gets ranked down in Search Engine Result Pages (SERPs) when keyword stuffing occurs.
Therefore, write quality content and avoid keyword stuffing, which can improve the ranking of the website.
3. Content Scraping
When content from a website is scraped and published on its website, then this process itself is called Content Scraping. This is the technique of Black Hat SEO.
Example; When a website publishes any news or any different content about which Google does not have information and any other website scrapes that news or content using RSS Feed and publishes it on its website.
At that time, Google is compelled to rank the content of both those websites and then after some time Google down the ranking of the website with that duplicate content.
Now you must have understood what is Content Scraping and how it works. For this, there are many tools available on the Internet, with the help of which you can easily do Content Scraping.
Here I am giving the names of some Scraping Tools;
- Scraping Bee
- Scraping Bot
- Octoparse
- Apify SDK
- Scraper API
- Bright Data
4. Duplicate Content
Publishing by copying the content of a website and pasting it on your website, such content is called Duplicate Content, it is included in Technique Black Hat SEO.
Many new bloggers copy paste the content of popular websites and publish them on their website, they feel that by doing this their website will also be ranked on top in Search Engine Result Pages (SERPs).
But it doesn’t happen. Google only ranks Unique and Quality Content, not Duplicate Content.
5. Private Blog Network
Private Blog Network is a group that includes many websites with good ranking that are targeting to get a website ranked in Search Engine Result Pages (SERPs). It is also called PBN in short. This is a Black Hat SEO Technique.
Example; When a businessman creates a new website and he finds such private blog network to save his time and money and to rank his website on Search Engine Result Pages quickly.
If there are thousands of websites from which it can get backlinks, then that businessman can make thousands of backlinks for his website by paying some amount to the owner of that private blog network.
Which can help in the ranking of the website on the search engine. But if Google gets to know a little bit about this, then it can penalize such websites.
6. Spam Comments
Backlinks can also be created for the website through comments, many website owners do this. When a visitor gives a link to the relevant post of his website by writing a quality comment in the content of another website, then it is included in White Hat SEO.
But when a visitor makes a wrong comment in the content of a website or gives a direct link by not writing any comment or gives a link repeatedly or gives a link to a wrong website, then such comments are called Spam Comments. Comes under Hat SEO.
7. Link Schemas
When you search for a website on a search engine, links to some popular pages are also coming along with the metatag of that website.
With the help of which you can easily install Schema in your website and do Link Schema. These are some tools Hall Analysis, Merkle Structured Data Tool, The RankRanger Structured Data Tool etc. But the Technique of doing this Link Schema comes under Black Hat SEO.
8. Over SEO Optimize Content
When more keywords are added to the content of a website or many links are added and more keywords are added while alt tag of images.
So that the website can rank top on Search Engine Result Pages (SERPs) and to fulfill this purpose, the content is over-optimized and the limit of SEO is ignored.
That’s why this type of content is called Over SEO Optimized Content, it gets included in Black Hat SEO.
9. Invisible Links
Many website owners use white text and white text links in the content of their website, so that visitors do not see them but search engines can read them easily, such links are called invisible links.
The purpose of adding these types of links to the content is to rank top in Search Engine Result Pages (SERPs).
But now search engines have also become smart, if now a website does this and the search engine comes to know, then the websites are penalized because this process is related to Black Hat SEO.
10. Rich Paragraph on Poor Content
When a website owner makes the first paragraph a Feature Snippet in any content of his website and writes very simple content by not making the entire content quality content.
Due to which Google’s bots see the Feature Snippet Paragraph of that content and rank it in Search Engine Result Pages (SERPs) but it does not happen that Search Engine never ranks this type of content. This process also comes under Black Hat SEO.
11. Article Spinning
Article Spinning is when a website owner publishes on his website by rewriting the content of another website. It is similar to copying any content. This process is included in Black Hat SEO.
In simple language, many people think that by spinning the content of popular websites from a third party tool or website, after re-writing it, they will publish it on their website, which will result in Website Search Engine Result Pages (SERPs). Will start ranking.
But it doesn’t happen. This affects the user experience and sometimes it becomes low quality or unreadable and search engines never rank such content.
12. Reporting Competitor Articles
Reporting Competitor Articles means when the Competitor Website of a website that publishes articles and those articles do not have quality, they have more keywords than the limit.
Links are very much added and even if that website is ranking on Search Engine Result Pages (SERPs), then it can report the first website search engine for that website.
Although this process is legal, but if that website repeatedly reports to the search engine for that competitor website and also gets reports from some other websites.
So that it can rank itself on Search Engine, then this process becomes illegal and it gets included in Black Hat SEO.
13. Social Media Spams
When a website owner, after publishing any content of his website, shares a lot of links to that content on social media platforms, on pages, by posting, in people’s comments, in social media groups, etc.
When such links are shared more on social media, then social media spam occurs. This is not good for your website and sharing too much can block you on these social media. It is related to Black Hat SEO.
14. Paid Link Clicks
When a website takes backlinks to other websites by paying some money or websites exchange links among themselves (eg; you link me, I will link you.) Then these types of links are called Paid Links and Search Engine such. Does not like websites that buy and sell links.
This violates the rules of Search Engines. This Technique is also included in Black Hat SEO.
15.Similar Domains
When many people purchase a domain for their website, they purchase a similar domain similar to the domain of a very popular website, they think that due to such a domain, their website will also start to rank higher and traffic will also come more.
But in this way a website that purchases a similar domain is never able to rank on Search Engine Result Pages. This Technique is related to Black Hat SEO.
16. Unrelated Meta Description
When a keyword is searched on the search engine, the one shown in the blue color below the website is the Meta Title and the description below the Meta Title is called Meta Description.
Visitors visit the website only after seeing these meta tags and meta descriptions because by seeing that description, visitors understand what is in the content inside.
It is very important for the meta description to be related to the content. Many people put unrelated meta description from the content, when the visitor visits that website after seeing the meta description, then they do not get the information mentioned in the meta description.
This spoils the User Experience, some people do this to bring traffic to their website. This Technique is related to Black Hat SEO. Search engines do not like these types of websites and visitors also do not visit such websites again.
17. Too Much Internal Linking
When a website owner does a lot of internal linking in any content of his website, then it comes under Black Hat SEO. Search engines do not like such websites and these websites are never able to rank on Search Engine Result Pages (SERPs).
Therefore, internal linking in the content should be done only in the limit so that the ranking of the website is not affected.
18. Sneaky Redirects
Redirect is used to send visitors from one page to another. When a page is moved to another page or website, it is necessary to redirect.
It is also used in Black Hat SEO. It is similar to Cloaking, it has two URLs, one for Google and the other for visitors to which visitors are redirected.
19. Malicious Behavior Pages
Sometimes it happens that on opening a website, other websites start running in the background or some software gets automatically downloaded or some pop up ads start opening, they are called Malicious Behavior Pages.
It is included in Black Hat SEO. Both search engines and visitors do not like these types of websites. Search Engine downs the ranking of such website.
20. Wrong Structure Data / Rich Snippet
When a keyword is searched on the search engine, some such websites are also shown on which information related to the content of that website or its product is given in the Meta tag and Meta Description and 5 Star Review etc. .
But it is also used in Black Hat SEO in which something else is shown in the description and there is something else inside. It is called Wrong Structure data / Rich Snippet.
How to Report Black Hat SEO
When you understood that what is Black Hat SEO? So let me tell you how to report Black Hat SEO. When you search for a keyword on the search engine, then if you find a website like this there.
In which Black Hat SEO Techniques have been used and it is also ranking in Search Engine Result Pages (SERPs), then you will get the option of Feedback under that Top Ranking Website, with the help of which you can easily report Black Hat SEO. can do from
Conclusion:
In this article, I have also told 20 Easy Ways to do Black Hat SEO, which if you follow after reading, then you can also do Black Hat SEO of your website very easily.
It has also been told about the advantages and disadvantages of Black Hat SEO, according to which you can decide whether to use Black Hat SEO in your website or not. I have also given some information about how we can prepare the report of Black Hat SEO.
I hope you have understood this article very well, if you found this article helpful, then share it with your friends and do not forget to comment below.
FAQs
Q.1 What is the main goal of Black Hat SEO?
Ans. The main goal of Black Hat SEO is to bring more traffic to the website and improve the ranking of the website on Search Engine Result Pages (SERPs). For this, he also ignores the rules of the search engine.
Q.2 Is Black Hat SEO Illegal?
Ans. Yes it is illegal to do Black Hat SEO because it is against the law. In this, such techniques are used that wrongly bring traffic to the website so that the website can be ranked at the top in Search Engine Result Pages (SERPs). Black Hat SEO violates the rules of Search Engines. The search engine does not like such websites, if the search engine comes to know about this, then it can penalize such websites.
Q.3 Which is the Best Black Hat Seo Technique?
Ans. Techniques of Black Hat SEO are many but I think Paid Link Technique of Black Hat SEO is the best because in this you can earn money by giving backlink to other website and you can also exchange the links among themselves so that website can also be searched. Will rank on Engine. But do not use this technique more than the limit, if the search engine comes to know about this, then your website can also be penalized. I found this Technique Best of Black Hat SEO, which Technique according to you is the best, definitely tell in the comment below.